AMA Symposium for the Marketing of Higher Education

  • Creating Brand-Aligned Conversations by Teaming with Athletics | Presented by Steve App and Tim Jones (Beloit College)

ASPPH (Association of Schools & Programs of Public Health)

  • Workshop: Trends and Tactics for Academic Leaders on Social Media | Presented by Liz Gross

CASE Summer Institute on Communications & Marketing

  • How Strategic Social Listening Drives Communications and Marketing Strategy | Presented by Liz Gross
  • Workshop: Social Media Strategy Bootcamp | Presented by Liz Gross
  • Measure What Matters | Presented by Liz Gross


  • Keynote Session: Who's Hungry? Why You Need to Think of Your Content Like a Thanksgiving Dinner | Presented by Steve App
  • Presidential Social Media | Presented by Liz Gross and Miles Davis (Linfield College)

College Communicator Association of Virginia and D.C.


HighEdWeb 2019

  • Leadership Academy: The Intrepreneurial Leader | Presented by Liz Gross
  • Executives and Social Media: Strategies, Trends, and Best Practices | Presented by Josie Ahlquist, Liz Gross, and Gail Martineau (The Ohio State University)
  • Root for the Home Team: How to Team Up with Athletics to Drive Conversations that Matter | Presented by Steve App and Tim Jones (Beloit College)


  • Using Social Listening to Find, Engage, and Nurture Your Prospects | Presented by Steve App
  • I Got My Job on Twitter and So Can You | Presented by Liz Gross and Jennielle Strother (Concordia University Texas)

Oklahoma College Public Relations Association

Tennessee College Public Relations Association

  • Keynote Session: How Strategic Social Listening Drives Communication Strategy | Presented by Liz Gross