About us

Since 2017, our team has helped higher ed leaders turn social intelligence into research-led strategy. Now part of College Board®, that expertise powers strategic advisory services built to give more institutions a clear, evidence-based view of how they're perceived—and a path to build trust with the stakeholders who matter most.

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Liz Gross

"I'm proud to be part of an organization that's championing student-centered innovation across the higher education industry. Together, we'll gain a deeper understanding of student interests and preferences to improve outreach and engagement at scale—improving enrollment experience for both students and colleges."

Liz Gross, Founder and CEO

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Meet our team of experts.

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