Our work

Our approach to collaboration is grounded in ideation and communication, and encourages expertise sharing and coaching as we make progress toward your goals. We focus on surfacing social intelligence insights that matter to decision makers on campus, but we also identify custom strategic support for our partners—helping you achieve valuable outcomes, and aligning our support with what your team on campus needs to increase understanding, action, capability, and buy-in.

Three professionals standing in front of a smartboard with social media graphs

Duquesne University

4-Year Private University | Pittsburgh, PA

The social media and media relations team at Duquesne University contributes to developing audience-centric strategic communications plans for the university and continues to help senior leaders understand how social and earned media conversation contribute to the university’s goals. The team works to build brand alignment and data-informed communication strategies to expand strategic capacity.

The Society for College and University Planning (SCUP)

Higher Education Professional Organization | Ann Arbor, MI

SCUP is a 4,000-member professional organization dedicated to integrated planning in higher education. Their goal is to use a data-informed process to change the way higher education professional associations deliver value. The association is poised for delivering on this goal with a transformation strategy that’s centered on the needs of its current and future members—and the students they serve.

Utah Valley University

4-Year Public University | Orem, UT

Utah Valley University’s (UVU) marketing and communications team is undergoing a strategic transformation. They’re focused on expanding brand awareness and developing a mission-aligned, outcome-driven strategy. The team is focused on brand health metrics and expanding their capacity to listen to and learn from their priority audiences as well as contextualize opportunities and risks.

Utah Valley University Advancement

4-Year Public University | Orem, UT

Utah Valley University (UVU) is seeing success using social intelligence insights to evolve their brand strategy and strengthen their brand health. We expanded our work with the team to support their institutional advancement strategy and meet annual fundraising goals. The Advancement team needed to increase strategic engagement with prospective donors and champions, and expand storytelling opportunities.

University of Arkansas–Fort Smith

4-Year Public University | Fort Smith, AR

The University of Arkansas–Fort Smith (UAFS) is building its reputation as a regional destination for high-quality, affordable education and the Strategic Communications team needs support so they can capitalize on opportunities to really reach, expand, and engage target audiences, as well as help internal constituents advocate and advance the brand.

University of Montana

4-Year Public University| Missoula, MT

The University of Montana was in the middle of shifting their focus to driving the brand experience. The team is working to better understand their brand equity so they can increase brand awareness before and after their brand launch and optimize the admissions journey and experience.