Events & conferences

2026 Webinars

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How to market a new dream school

Wednesday, January 14 at 10:00 a.m. CT

Understand how the perception of your institution contributes to the strength of your brand. In an encore of our workshop for the AMA Symposium for the Marketing of Higher Education, presenters Liz Gross, Jeff Selingo, and Matthew Gann cover:

  • The differentiators of a “new dream school"
  • Insights from students’ decision-making discussions
  • How the University of Denver demonstrates data-driven differentiation 

2025 Webinars

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Drive growth with human-centric strategies with social intelligence

Presented by Scott Cline and Kelsey Stockton

Power leadership strategy shifts with social intelligence

Presented by Liz Gross and Agassy Rodriguez

Elevate your brand in a dynamic market with social intelligence

Presented by Amber Sandall and Keagan Miller

Campus Sonar Off the Cuff

  • Supporting the success of regional public universities
  • Work-based learning: What students want + what you need to know

Leverage social intelligence for multi-generational engagement

Presented by Liz Gross and Kelsey Stockton

2024 Roundtable discussion series

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Reputation Management: How to Live Your Campus Values in Challenging Times

Brand Equity: How Do We Rebuild Trust?

Strategic Planning: Do Our Institutions Need a New Approach?

Brand Value: What's a College Degree Worth?

Differentiating Our Institutions: What's Holding Us Back?

Graduate Enrollment Growth: How to Find the Right Opportunities