Dr. Liz Gross HeadshotDr. Liz Gross
Campus Sonar Director

Campus Sonar is led by Dr. Liz Gross, a recognized expert, data-driven marketer, and higher education researcher. She launched a successful social listening program at Ascendium (formerly Great Lakes) in 2013 and has since been focused on driving social listening forward as a source of business intelligence in higher education. She is a frequent presenter at higher education conferences and is a published author on the topic.

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