Topic or Event


CarnegieDartlet Conference January 23-24 Orlando, FL Catch Liz at the #emchat reception or between sessions. NA
NAICU Annual Meeting February 3-6 Washington, DC

Online = Real Life. New Research Benchmarks the Online Conversation about College Campuses

February 5, 9:00 a.m.
CASE III February 24-27 Atlanta, GA

Using Social Listening to Understand Brand Perception and Inform Marketing and Communication Strategies

Ashley Rains, Spring Hill College 

Liz Gross, Campus Sonar

Exhibit Hall

February 26, 1:30 p.m.
CASE Drive March 11-13 Baltimore, MD

Alumni Engagement and the Digital Landscapte: Discover the Causes Your Alumni Care About

Ashley Budd, Cornell University
Brent Grinna, EverTrue
Liz Gross,  Campus Sonar
Martin Sickafoos, Purdue Alumni Association

March 12, 4:10 to 5:00 p.m.
CUPRAP March 13-15 Lancaster, PA

The Strategic Value of Social Listening

March 15, 12:00 p.m.
CASE II March 24-26 Philadelphia, PA

Using Influencer Marketing to Achieve Advancement and Enrollment Goals 

Genna Kasun, Juniata College
Liz Gross, Campus Sonar

March 25, time TBD
SACAC April 7-9 Atlanta, GA    
UCDA Design Summit April 11-13 Savannah, GA  Faculty  
ListenUp EDU April 17-19 Portland, OR    
CASE Social Media and Community April 24-26 Portland, OR  Faculty  
WACAC Superconference May 20-22 Phoenix, AZ    
NEACAC Conference May 29-31 Kingston, RI    
New York ACAC June 4-7 Syracuse, NY    
PACAC June 23-25 Hershey, PA    
College Media Conference June 24-26 Washington, D.C.    
ContentEd June 27-29 Edinborough, UK    
National Small College Enrollment Conference June 16-18 Louisville, KY

Coffee Break 

How Social Listening Impacts Enrollment Outcomes

July 18, 10:00 to 10:30 a.m.
CASE Summer Institute on Communications and Marketing August 2 Boston, MA    
NACAC September 25-28 Louisville, KY    
HighEdWeb October 13-16 Milwaukee, WI    
AMA Higher Ed November 10-13 Las Vegas, NV    
CASE V December Chicago, IL